Wednesday, August 8, 2012

7 Ways to Use Brain Science to Hook Readers and Reel Them In

In my world scientists come in only one variety.  Mad.  As I think of a scientist, I think of a man with crazy red hair and a white lab coat, pouring bubbling mixtures from beaker to beaker waiting for color changes and eventual explosions.  Yup!  That's me. (insert evil cackle)

However, This was a very cool and helpful scientific article about how to hook readers, that I thought was well done in a logical way.  Which is interesting for me, because I am more of an emotional person as opposed to a logical person.

But you can't argue with science, right?  Well, this time I can't!  Here are the main points of the article written by :
Lisa Cron is an instructor in the UCLA Extension Writers’ Program, and author of Wired for Story: The Writer’s Guide to Using Brain Science to Hook Readers from the Very First Sentence. Visit her blog.

Here are the seven main points.  If you would like to read the whole article, which I suggest you do if you are a writer, the link is at the bottom of the page.

1. Surprise Us
2. Make Us Feel It
3. Let Us In On The Protagonist’s Goal
4. Only Tell Us What We Need to Know
5. Give Us Specifics
6. Give Us Conflict
7. It Must Make Sense to Us

I loved this article.  It is short and concise and really hits home with what a novel or a screenplay should strive to do, to get an audience to fall in love with it.
Here's the link:

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